Defining Your Marketing Message: What, Who and Why.
A clarion marketing message can literally be the difference between phenomenal success in a marketing campaign or a dismal failure. A wise commander once said; ‘If the trumpet sounds an …
White Label Software Smooths the Path for Business Growth
Communicating effectively with our customers has become something of a challenge lately, don’t you agree? COVID did a real number on face-to-face communication for a start. Data breaches, conspiracy theories, …
Are You Adding Value for Your Clients/Consumer This Festive Season?
Over the past year, we’ve all been told to tighten our belts and think outside the box, along with a host of other platitudes and clichés which may help us …
5 Simple Ways to Grow Your Business With USSD
Today’s businesses should be on the lookout for ways to market and communicate with their customers in a better, faster, and more secure way. Mobile communication has been forging ahead …
What is Omnichannel Marketing? What Does it Mean for My Business?
Those of us with children (and some without) will remember the artificial intelligence known as the Omnidroid from The Pixar movie The Incredibles. The nefarious strategy which made this evil …
Why Should You Choose White Label Products?
Are you guilty of reinventing the wheel in your business? When we look around at the incredible technical innovations available in business today and the amazing minds behind them, there’s …
Here’s How to Use Text Messaging in Your Business
Consumers are bombarded with numerous messages every day. From social media alerts to promotional emails and calls, the world has become incredibly busy. Businesses now face the challenge to break …
WhatsApp for Business: Its benefits and how to use it
Founded in 2009, WhatsApp has risen to become one of the most used instant communication applications with around 300 million active users daily. Since its launch, this easy-to-use application has …
COVID-19 Staff Monitoring Just Got Easier with USSD
As the economy is starting to open up for business, we now, more than ever, need to keep our employees safe from exposure to the Covid-19 Virus. With the new government regulations, all employers are required …
Why Network Operators Should Embrace RCS
Every day billions of people around the world communicate via text messages. Because of its inclusivity and simplicity, it has become a powerful method of communication. Its popularity has resulted …
