Registered SMS Communication is Closing the Door On Defaulters

For those of us who stay within the law and endeavour to pay our bills on time, this may not be information that you’ll put on your ‘need to know’ list. However, if you have ever played dodge with your creditors (or know someone who does) then you may want to listen up. Did you …

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How To Make SMS Marketing Work For Your Business

Effective marketing is all about effective communication – it doesn’t matter if you’re an international corporate or a mom ‘n pop corner store. Marketing can also be a complicated and expensive beast with an insatiable appetite for your time and money. However, as more and more businesses are discovering, SMS marketing makes a lot of …

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Should You Be Using MMS Video Marketing In Your Business?

Do you find yourself wading through too many marketing choices in your business? Yes, there are enough options to make any business owner’s head spin, and enough how-to guides on the internet to make sure that you’ve got enough reading material for the next millennium. However, it may surprise you to know that good ole …

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SMS vs WhatsApp For Business – What Are The Facts?

Do you remember in those old movies when the girl and the guy were “meant to be” but then the hip new kid came into the neighbourhood and she liked him more? And then, of course, it turned out he wasn’t all he was cracked up to be and she returned to her true love …

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Heart Attack? Here’s How To Help

According to the Heart And Stroke Foundation, cardiovascular disease (CVD), a frequent precursor to a heart attack, kills more South Africans every year than all the cancers combined, and is the second biggest killer in this country, after HIV/AIDS. Globally, it’s responsible for over 17 million deaths – more than TB, HIV and malaria put …

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What Is USSD, And What Can It Do For Your Business?

“The more things change, the more they stay the same.” This is the English translation of a quote by French journalist, critic and novelist, Jean-Baptiste Karr. You’re no doubt thinking that a 150-year-old quote from a French writer is an odd way to start a South African blog that aims to answer the question: What …

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Comrades Marathon Training – How To Stay Safe On The Road

The 93rd Comrades Marathon takes place on Sunday, June 10, 2018. Why is this a scary fact for many people? Because it means that if you’re one of the 20 000 people running this year’s race, you’re running short on training time! Experts reckon that you should run in the region of 600kms in training …

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Security Awareness and Prevention Guide From MiAssist

We are bombarded daily with new criminal MO’s and the latest shocking house breaking stats. We are flooded with advertising from security companies and insurance brokers, new and improved alarm systems, thermal imaging and so much more. It’s easy to see why the average South African suffers from a type of mental exhaustion that sees …

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The Science Behind Why We Need An Emergency Panic Button

“I’ve seen people do some crazy things. A friend in an armed robbery kept trying to grab the gun and asked the robber if it was real. They just wanted to touch it.” This quote from a conversation on Quora highlights the effect that fear has on us humans. We may laugh at the absurdity …

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