Wake up, folks! It’s the era of the ‘always-on’ consumer. We’ve all been there, right? That frustrating moment when you need help with a product or service, but it’s 2 a.m. and there’s no one available to assist. Puts a dampener on your day, doesn’t it? But let’s flip the script. What if I told …
With its origins in the USA, Black Friday is the name given to the first shopping day after Thanksgiving. Black Friday benefits many businesses and has become the most important retail business day. This is because many retailers can often make enough sales to put them in the black for the year and boost annual …
Since the early 2000s, mobile users have used Unstructured Supplementary Service Data (USSD), often referred to as ‘Quick Codes’, to check mobile data or airtime balances and to receive one-time pins for certain processes. Now, around 20 years later, businesses have realised that this simple text-driven technology has more potential. Businesses often have to reach …
We’ve heard of managed services, but because there are so many variables that fall under this umbrella term, we wanted to unpack this topic further. The short answer to this question is that managed services are basically, someone else’s problem. The term indicates that the administration and management of certain systems or services are outsourced …
You’ve heard of Mobile ID, you’ve most probably made use of it yourself, but what exactly is this alchemy that is creeping into our connection super-highway? Mobile ID relates to your digital user identity. It refers to who you are online and includes the technology that you use, your biometrics, phone number, and other personal …
Over the past year, we’ve all been told to tighten our belts and think outside the box, along with a host of other platitudes and clichés which may help us get through another month. The fact is, when it comes to business, we know that the market is tight. We are fully aware that we …
Today’s businesses should be on the lookout for ways to market and communicate with their customers in a better, faster, and more secure way. Mobile communication has been forging ahead as an excellent tool for all the above needs – after all, who doesn’t have their phone with them all the time? Unstructured Supplementary Service …
Those of us with children (and some without) will remember the artificial intelligence known as the Omnidroid from The Pixar movie The Incredibles. The nefarious strategy which made this evil droid so successful was that it learned from the problems it encountered and wound up being able to defeat any superhero, on any platform, by …
Are you guilty of reinventing the wheel in your business? When we look around at the incredible technical innovations available in business today and the amazing minds behind them, there’s very little that we can conceive of that hasn’t already been done. This fact has created a massive white label market which has opened doors …
Consumers are bombarded with numerous messages every day. From social media alerts to promotional emails and calls, the world has become incredibly busy. Businesses now face the challenge to break through the noise to reach customers simply and conveniently. Since the first text message that was sent in 1992, text-based messaging has evolved into the most popular …
