Calling all business owners and digital enthusiasts! Are you ready to master the art of online communication and take your customer conversations to new heights? In today’s digital age, effective online communication is the key to winning hearts, building loyalty, and skyrocketing your business success. So grab a cup of coffee, buckle up, and join …
The world of e-commerce and customer experience (CX) is rapidly evolving, and one of the most exciting advancements is the emergence of conversational commerce. This new approach to customer interaction is revolutionising how customers interact with businesses and shop online. This article will explore how conversational commerce solves some of today’s CX and e-commerce challenges. …
If you think of a call center, what is your initial reaction? Whether you have dealt with call centers in the past or have yet to experience one, the reactions all tend to be the same – why waste the time? Call centers have a notoriously bad rep when it comes to customer service, but …
In a sentence, the difference between multichannel and omnichannel marketing lies in the way the various channels of marketing are calibrated. We’ll get you into the definitions under the appropriate headings below. However, at this point, all you need to understand is that they both reference effective inbound marketing tools in today’s digital landscape. If …
Those of us with children (and some without) will remember the artificial intelligence known as the Omnidroid from The Pixar movie The Incredibles. The nefarious strategy which made this evil droid so successful was that it learned from the problems it encountered and wound up being able to defeat any superhero, on any platform, by …
A few years ago, taking out your phone during business hours to send a text message to a colleague, supplier or customer may have raised some eyebrows. Texting to communicate business-related information was seen as highly unprofessional. But is it still? Or has the increase in the benefits of text messaging made it more acceptable to send …
With the rise of instant communication technology, companies are increasingly opting for more efficient ways to streamline communication processes for business. Customers are also now choosing easier and more affordable ways to communicate to save time. To keep up with customer preferences and to improve customer experience, businesses are starting to invest in simpler text messaging services, …
