What does your customer retention strategy look like for the next year? Do you have one? More focus than ever before is on customer experience. The statistics are irrefutable and point to the fact that your buyers have zero tolerance for inefficient methodologies, red tape, and convoluted systems. The race to the finish is no …
Since the early 2000s, mobile users have used Unstructured Supplementary Service Data (USSD), often referred to as ‘Quick Codes’, to check mobile data or airtime balances and to receive one-time pins for certain processes. Now, around 20 years later, businesses have realised that this simple text-driven technology has more potential. Businesses often have to reach …
Today’s businesses should be on the lookout for ways to market and communicate with their customers in a better, faster, and more secure way. Mobile communication has been forging ahead as an excellent tool for all the above needs – after all, who doesn’t have their phone with them all the time? Unstructured Supplementary Service …
Those of us with children (and some without) will remember the artificial intelligence known as the Omnidroid from The Pixar movie The Incredibles. The nefarious strategy which made this evil droid so successful was that it learned from the problems it encountered and wound up being able to defeat any superhero, on any platform, by …
Consumers are bombarded with numerous messages every day. From social media alerts to promotional emails and calls, the world has become incredibly busy. Businesses now face the challenge to break through the noise to reach customers simply and conveniently. Since the first text message that was sent in 1992, text-based messaging has evolved into the most popular …
As the economy is starting to open up for business, we now, more than ever, need to keep our employees safe from exposure to the Covid-19 Virus. With the new government regulations, all employers are required to monitor and report on COVID-19 screenings of all their staff. Cellfind’s easy-to-use USSD solution takes care of this on behalf of your business – all via a paperless and user-friendly process. Our USSD COVID-19 …
A few years ago, taking out your phone during business hours to send a text message to a colleague, supplier or customer may have raised some eyebrows. Texting to communicate business-related information was seen as highly unprofessional. But is it still? Or has the increase in the benefits of text messaging made it more acceptable to send …
When the mobile phone first raised its South African antenna in the early 1990s, we were all suitably impressed by this cunning little device. Who could have guessed that this “brick” as it was affectionately called, would morph into the sleek minicomputer that we have today? As the technology evolved, the potential power of mobile …
USSD applications. Not a lot of people actually know what these are. In a world where the Internet of Things, smartphones, smart buildings and smart pretty-much-everything-else dominate, it’s easy to forget that in many areas, particularly in Africa, this decades-old technology is still widely used. What was once simply a way to check the airtime …
Sub-Saharan Africa is the fastest-growing mobile region in the world and has been for a few years now. What does that mean for your business? It means you have access to just under 750 million people – almost nine percent of the global mobile population! This is a massive market you simply can’t afford to …
