Are you tired of losing potential sales due to abandoned shopping carts on your eCommerce site? Do you want to reach your customers quickly and efficiently with a personalised message? If so, then you should seriously consider using SMS campaigns to boost your conversions.
Cellfind is here to provide you with a reliable and cost-effective solution to your marketing needs. Our bulk SMS product is the perfect tool for businesses looking to increase engagement with their customers and reduce the number of abandoned carts on their eCommerce site.
In this article, we will explain how smart SMS campaigns can help you reduce abandoned carts and improve your conversion rate. We will also explore the benefits of using Cellfind’s bulk SMS product and provide you with some tips on how to create effective SMS campaigns.
Let’s get started!
How SMS Campaigns Can Reduce Abandoned Carts
Abandoned carts are a bummer. As an eCommerce business owner, you know the pain of seeing potential sales slip through your fingers. It’s like watching your favourite show only for the internet to die during the climax. Customers add items to their cart with every intention of buying but then suddenly vanish into thin air, leaving you wondering what you could have done differently.
The truth is, abandoned carts are a common problem for eCommerce sites. In fact, studies show that the average cart abandonment rate is around 70%! That means that out of every ten customers who add items to their cart, only three actually complete the purchase. Imagine all the revenue you’re missing out on!
SMS campaigns are a great way to reduce the number of abandoned carts on your eCommerce site. By sending a personalised message to your customers, you can remind them of the items they left in their cart and encourage them to complete the purchase.
How SMS campaigns can help reduce abandoned carts
- Timely reminders: SMS campaigns allow you to send timely reminders to your customers about their abandoned carts. By sending a message with a gentle nudge within a few hours of the cart’s abandonment, you can increase the chances of the customer returning to complete the purchase.
- Personalised messages: SMS campaigns allow you to personalise your message to each customer. By using their name and referencing the items they left in their cart, you can create a more engaging and effective message.
- Convenient communication: SMS campaigns provide a convenient way for customers to communicate with your business. Many people prefer to receive messages via SMS rather than email or phone, making it easier for them to respond and complete the purchase.
- Increased engagement: SMS campaigns can help increase engagement with your customers. By sending regular marketing messages, you can keep your brand top of mind and encourage repeat purchases.
- Urgency and exclusivity: SMS campaigns can create a sense of urgency and exclusivity that can encourage customers to complete their purchases. For example, you could offer a time-limited discount or a limited-time promotion exclusively to customers who have abandoned their cart.
- Easy opt-in and opt-out: SMS campaigns have a high open rate and can be easily opted-in or opted-out by customers. This means that customers who are interested in receiving your messages are more likely to engage with them, while those who are not can easily opt out.
You’ve no doubt spent a great deal of time and money getting this customer to your eCommerce site – you really want to keep as many there as possible!
Using Cellfind’s Bulk SMS Product for SMS Campaigns
With Cellfind’s bulk SMS product, you can send messages to your customers in bulk, making it easy to keep them informed about your latest promotions, offers, and important updates. Say goodbye to the hassle of sending individual messages or emails – with bulk SMS, you can reach your entire customer base with just a few clicks!
But that’s not all – our bulk SMS product is also cost-effective, allowing you to save money while still staying connected to your customers. Plus, with reliable delivery and real-time reporting, you can rest assured that your messages are reaching your customers when and where they need them most.
Key benefits of using Cellfind’s bulk SMS product
Easy to use: Our product is user-friendly and easy to use. You don’t need any technical skills to set up and send SMS campaigns.
Cost-effective: Our bulk SMS product is a cost-effective solution for businesses of all sizes. You only pay for the messages you send, and there are no hidden costs or fees.
Reliable delivery: We have a high delivery rate for our messages, ensuring that your customers receive them promptly.
Customisable messages: Our product allows you to customise your messages with personalisation tags, making them more engaging and effective.
Tips for Creating Effective SMS Campaigns
Now that you know how SMS campaigns can help reduce abandoned carts and the benefits of using Cellfind’s bulk SMS product, let’s look at some tips for creating effective SMS campaigns.
Smart SMS Campaigns
Keep it short and sweet. Customers expect SMS content to be succinct, so it’s important to keep your message short and to the point. Focus on the most important information and make sure your message is easy to read.
Use personalisation. Personalisation is key to making your SMS campaigns effective. Use your customer’s name and reference the items left in their cart to make your message more engaging. You can also use personalisation tags to customise your message further.
Offer a discount. Offering a discount or special offer can be a great way to incentivise customers to complete their purchases. Make sure to include the discount code or link in your message to make it easy for the customer to redeem.
Use a clear call to action. Ensure your message includes a clear call-to-action, such as “Click here to complete your purchase” or “Redeem your discount now.” This will encourage customers to take action and complete their purchases.
Send at the right time. Timing is everything when it comes to SMS campaigns. Make sure to send your message at a time when the customer is most likely to be available and responsive. Avoid sending messages late at night or early in the morning, as this may be seen as intrusive.
Let’s Get Started
There’s no doubt that SMS campaigns alongside a dedicated mobile service partner are a powerful tool for reducing abandoned carts and increasing conversions on your eCommerce site. By using Cellfind’s bulk SMS product and following these tips for creating effective campaigns, you can engage with your customers in a more personal and convenient way, leading to increased sales and customer loyalty.
So what are you waiting for? Contact Cellfind today to learn more about our bulk SMS product and start boosting your conversions with SMS campaigns!